Have you heard of the new Instagram Stories Chat sticker? This handy new feature allows you to start a group chat with your followers directly from an Instagram Story. As a brand, this is another tool you can use to stir up engagement on your Instagram account in addition to polls, questions, and more.

Influencer marketing involves working with key individuals that have influence over potential buyers to broadcast your brand’s message or product. Instead of paying for an ad to those potential buyers, you pay or trade with an influencer to get the word out for you.

If you’re ramping up your social media and content marketing efforts, you’re on your way to better brand presence online! But does a large following and high website traffic translate into higher sales and more conversions?

Are you still buying fake followers and worrying about the amount of fans you have online? Back away from the keyboard and keep reading!

In our technologically savvy world, your customers can communicate with your brand at all hours of the day through social media channels. Your customer is now only a tap of a button away from interacting with your brand, whether good or bad, and what you might not know is how fast a customer expects to hear back from you.

We know you need to measure your marketing efforts, because why else would you be spending marketing money on an online strategy? You can’t keep doing the same thing over and over while expecting new results. But do you really understand the value of digital marketing?

“Going live” on social media can seem scary and intimidating. But live streaming has plenty of benefits to make it worth conquering your fears!